AI Tools & Agents

AI Tools & Agents extend your app package with AI-powered capabilities to improve audience targeting, content creation, personalization, and analytics. All AI Tools & Agents require the Loomi AI Platform and at least one app package.

Loomi AI Audience

Loomi AI Audience improves audience targeting and segmentation using AI-driven predictions and automated segment generation.

FeatureDescription
Predictions (Purchase, Churn, Open Email, In-Session, Custom)Use machine learning models to predict customer behavior and target the right audience segments to maximize conversion rates.
AutosegmentsAutomatically generate high-value segments based on unique combinations of customer properties and metrics.

Loomi AI Analytics

Loomi AI Analytics streamlines data analysis, reporting, and dashboard creation using plain-language queries.

FeatureDescription
Loomi AnalyticsGenerate reports, funnels, trends, and segmentation definitions by asking questions in plain language.

Loomi AI Web

Relevant for Web package and Enterprise Engagement packages.

Loomi AI Web improves on-site personalization using AI-driven contextual personalization, weblayer variant generation, and advanced recommendations.

FeatureDescription
Contextual personalization (weblayers)Analyze each customer's unique context to serve the most relevant on-site content based on their historical interactions.
Weblayer Variants GeneratorAutomatically generate weblayer design variants using AI to speed up testing and optimization.
Recommendations+ (website and weblayers)Predict the next best product by considering the order of user interactions for more accurate on-site recommendations.

Loomi AI Journeys

Relevant for Email, Mobile Messaging, App, and Enterprise Engagement packages.

Loomi AI Journeys improves lifecycle marketing and campaign orchestration using AI-driven personalization, content generation, and send-time optimization.

FeatureDescription
Contextual personalization (email campaigns, scenarios)Analyze each customer's unique context to serve the most relevant content based on their historical interactions.
AI Content GeneratorCreate marketing copy directly in the campaign editor using Loomi AI.
Recommendations+Predict the next best product by considering the order of user interactions for more accurate recommendations.
Optimal Send Time (with channel selector)Predict the best time for each customer to receive a campaign, with the ability to select the specific channel to optimize for.

Enterprise Marketing AI

Enterprise Marketing AI bundles all Loomi AI tools into a single package, designed for Enterprise Marketing customers. Available capabilities depend on the app packages you have purchased.

IncludedDescription
Loomi AI AudienceAll Loomi AI Audience features.
Loomi AI AnalyticsAll Loomi AI Analytics features.
Loomi AI WebAll Loomi AI Web features.
Loomi AI JourneysAll Loomi AI Journeys features.
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Important

Loomi Marketing Agent is not included in Enterprise Marketing AI and must be purchased separately.

Loomi Marketing Agent

Relevant for Email package and Enterprise Engagement packages.

An AI agent that increases your team's capacity to ship campaigns.

FeatureDescription
Loomi Marketing AgentAn AI agent that builds email campaigns from a plain-language brief, with built-in approval workflows and brand controls.
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Packaging versions

This is our latest packaging. Learn more about our 2025, 2024, and 2023 packaging.


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