SMS Mobile Subscription Banner

Use case description

The SMS Mobile Subscription Banner allows you to effortlessly invite customers to subscribe for SMS updates through a mobile banner. The process is completed in just two clicks via seamless two-way messaging for quick and efficient engagement.

Key features

• Effortless Subscription: Invite customers to subscribe for SMS updates with just two clicks via seamless two-way messaging.
• Banner: The customer subscribes for SMS through this mobile banner, which enables quick and efficient engagement.
• Evaluation Dashboard: Provides insights into user behavior, campaign performance, and overall engagement metrics.

Use case items

With this use case, you’ll get an:

• Banner: The customer subscribes for SMS through this mobile banner. The banner enables customers to subscribe in two clicks using 2-way messaging.

• Evaluation dashboard: A comprehensive dashboard provides insights into user behavior, campaign performance, and overall engagement metrics. The dashboard allows you to evaluate the effectiveness of your marketing strategies and make data-driven decisions.

How to deploy the use case

After downloading the use case, follow these steps.

Meet the requirements

Check if the data in your project meets the requirements. The Use Case Center lists requirements for each use case during the deployment process.

Understand the use case logic

The system displays a banner to users without SMS consent who have viewed an item two times. The banner encourages users to subscribe to SMS texts, after which they will receive SMS consent.

Adjust the use case

Now that you understand the use case logic, you can set up the use case according to your needs.

Banner settings

Access the banner and go to the Settings tab to adjust the banner settings.

Design and copy

Customize the banner visuals and copy to reflect your company's brand identity.

Open the banner use case and find the panel with adjustable parameters. For guidance, hover over the information icons next to each parameter.

Test and run the use case

Test a use case before deploying it. Testing ensures you don't send unfinished or imperfect campaigns to your customer base.

Once the testing is over, run the use case. Open the banner and click Start to launch the campaign.

Evaluate the results

Remember to run the use case for a few days to see the impact.

After this initial period, use the prebuilt evaluation dashboard to measure and analyze relevant data.

1. Open the evaluation dashboard
2. Enter the banner's name. For example, SMS Subscription Banner.
3. Set the attribution window for revenue in hours, for example, 24.
4. Click Refresh to see the results.
5. Check campaign results regularly to optimize performance.

Other resources

Learn how to enhance and optimize the banner performance with different tips and tricks from Bloomreach experts.