Mobile Messaging: Path

Complete your onboarding.


Deliver personalized content to the mobile phone with Engagement's mobile push notifications and leverage native integrations with SMS, MMS, and WhatsApp.

Who is this for?

  • Mobile marketers
  • SMS marketers
  • User acquisition managers
  • Anyone who wants to know how to deliver customer experience through the mobile messaging applications

Overall topics to go through: 6
Overall estimated time: ∼50 minutes

1-4 Mobile Messaging Basics

Reading time: 30 minutes


Learn how to effectively run personalized SMS and MMS campaigns.

1.SMS CampaignsRun personalized SMS campaigns allowing one-to-one communication with your customers.
2.MMS CampaignsCreate even more personalized campaigns and boost your interactions through multimedia messages.
3.Two-way messaging and Keywords Auto ResponsesAllow your customers to send direct replies to the text messages received from your campaign.
4.Campaign Link ShortenerReplace all hyperlinks in the text of the campaign with its shortened version.

5-6 Mobile Messaging Advanced

Reading time: 20 minutes


Explore further mobile messaging options, such as WhatsApp, and explore what are the necessary mobile messaging integration requirements.

5.WhatsAppUse WhatsApp as an additional channel through which you can communicate with your customers and reach them on their mobile devices.
6.Messaging IntegrationsGuides on how to integrate Bloomreach Engagement with other messaging applications such as Facebook Messanger.


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Your onboarding is now complete!

You can further leverage your knowledge with a different learning path to master another area of the tool.

Further learning resources

Web & App Personalization: PathDo you have a mobile app and would you like to send in-app messages and notifications? Check the Web & App personalization learning path.
Ad Optimization: PathLearn how to optimize your ads on Google, Facebook, Instagram, TikTok, or Snapchat.

Find all articles on Campaigns in the documentation.

WhatΒ΄s next?

Leverage your knowledge with another learning path.