Mobile Messaging Package

Personalized SMS and WhatsApp messages with add-on mobile app features to drive incremental revenue from your mobile strategy.

How the Mobile Messaging package works

The package has two main components and one additional:

Mobile Messaging channel features
Data Engine platform & Loomi AI standard **
Add-on features – available as package upgrades

Mobile Messaging channel features

Feature	Description
Personalized SMS/ MMS/ RCS	Run SMS, MMS, and RCS campaigns for one-to-one communication with a user-friendly editor and optional Jinja personalization.
Personalized WhatsApp	Engage customers with personalized and automated WhatsApp messaging.
Personalized SMS sign-up units	Grow your SMS subscriber list with sign-up units inviting customers to fill in their phone numbers, displayed across devices.
Visual Builder, Test & Preview	Create SMS and MMS without complex coding using the WYSIWYG Visual Builder.
A/B Testing & Automatic Winner Distribution	Test a sample group and automatically send the winning variant to the rest of the customers.
Dynamic Content & Personalization	Optimize SMS and MMS for performance and tailor them to recipients.
Asset Library & Pre-built SMS templates	Create or start with a predefined template from a curated library.
Keyword Response	Trigger automatic responses or actions when customers reply with a pre-configured keyword.
Offline Text-to-join	Enable customers to join your subscription list by replying with the keyword "JOIN".
Branded link shortener	Automatically shorten hyperlinks in SMS campaigns to reduce character count.
Contact card creator	Share business details with SMS subscribers for easy saving to personal contact lists.
TCPA List Validation	Ensure compliance with US market regulations for SMS and MMS campaigns.
Two-touch technology	Facilitate quick subscriptions with opt-in messages, ensuring compliance and data collection.
Silent Hours	Pause campaign sending during times when you don't want to disturb customers, like at night or on Sundays.
Campaign & Journey Performance Dashboards	Analyze metrics for SMS and MMS campaigns with performance dashboards.
Transactional SMS	Trigger transactional SMS from our API and send them through Bloomreach Engagement.

Data Engine and Loomi AI Standard features

Refer to the Customer Data Engine package for more details on the individual features.

Add-on features

Enhance your package with add-on features to maximize Bloomreach Engagement capabilities. This includes Loomi AI Premium and Additional features.