Peak season readiness

Peak season readiness (October 2025)

As the year's busiest shopping season approaches (Black Friday through New Year's), we know you need uninterrupted service. We've prepared across all departments to make sure you get the best support from us.

Read this page to learn:

  • How to prepare with our checklist.
  • Who to contact.
  • How we're preparing.

Use the peak season checklist

Your preparation is key to success. Use the Peak Season Checklist (PDF) to stay on track. For the best experience, use the web-friendly version in Chrome or Safari. Firefox users: download the static PDF version.

The checklist includes:

Contact the right team

Who you contact depends on your question.

Preparation, strategic advice, or campaign questions

Contact your CSM. They can advise you directly or bring in the appropriate subject matter expert.

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Note

Client Services is available during working hours only.

Platform questions, concerns, or technical issues

Contact the Support team through the in-app messenger, Help Center, or email [email protected]..

Before contacting Support:

If the Support team can’t resolve your issue or an escalation is required:

  1. Reach out to your CSM and include your ticket number.
  2. If still unresolved, escalate to regional leaders (priority issues only):
    1. UK and Western Europe:
      1. Taylor Whiteley
      2. Maximilian Ofer
    2. Americas: Erica Simons
    3. APAC: Anna Králiková
    4. CEE and rest of world:
      1. Andrea Svatikova
      2. Martin Visvader

See how we are preparing

Support

Our Support team remains your main partner for technical challenges.

What this means for you: Response times and service follow SLAs during peak season.

Your CSM will inform you of downtime for private instances. For shared instances, check the Bloomreach status page.

Engineering

Our Engineering team scales platform capacity based on your peak planning form. If you haven't submitted data, we'll still monitor and scale, but with less input from you.

What this means for you: Your campaigns will run smoothly even during traffic surges.

Deliverability

Weekend support will be provided. Details on coverage and contact procedures to follow.

Stay up to date on the latest technical status of partner ESPs and subscribe to their notifications:

Mobile messaging

Weekend support will be provided. Details on coverage and contact procedures to follow.

Stay up to date on the latest technical status of partner messaging providers and subscribe to their notifications:

Client Services

Your dedicated CSM will be available to support you during this period, and we can also offer paid consulting services if you need specialist support from our experienced teams.

What this means for you: Expert guidance to optimize your peak season strategy and execution.

To ensure we can support you during this peak period, submit any consultancy requests to your CSM as early as possible. Availability is limited, and we may not be able to guarantee support for late requests.

Related resources

Notice: European Union Restrictions On Provision of Bloomreach Software to Russia (July 2024)

We understand the availability of Bloomreach services is important to your business. We want to remind you that European Union Council Regulations prohibit the direct or indirect provision of enterprise software including the Bloomreach services to legal persons and entities in Russia.

Bloomreach takes its export control obligations seriously and expects its customers to do so as well. We, therefore, expect our customers and partners to not provide access to Bloomreach products and services to their employees, users or affiliates in Russia without legal authorization. Bloomreach reserves the right to deploy technical measures to prevent such access in the future.

Contact your Bloomreach account team if you believe an exception should be made and we will work with our Legal team to respond accordingly.