Recommendations Business Guide
This guide will help you to understand
- What use-cases we support with Recommendations module
- Tips on how to set up recommendations with pre-built templates
- Advantages and limitations of all solutions
Overview of recommendations use-case
Objective | Use-case (links) | E-Commerce Goal | Ideal Models / Templates |
---|---|---|---|
Product Discovery | Activation, | New items | |
Activation, | Textual similarity, More like this | ||
Activation, | Product Detail | ||
Activation, | Popular right now | ||
Repeated Purchases | Customer recent interactions or Personalised recommendations for you | ||
Activation, | Metric based category | ||
Activation, | Filter based category | ||
Personalised Experience | Repeated Purchases | Personalised recommendations for you and Customer recent interactions | |
Repeated Purchases | Personalised recommendations for you | ||
Activation, | Metric based category | ||
Repeated Purchases | Personalized category page | ||
Up-sell and cross-sell | Higher Order Value | Textual similarity | |
Higher Order Value | Customers who bought this item also bought | ||
Higher Order Value | Customers who bought this item also bought |
For reference on the individual models mean see Product Recommendation Templates
Updated 3 months ago