Previous searched destination reminder

Industry: Travel and hospitality

 Use case description

The previously searched destination reminder use case is a banner displayed when customers return to the website. It displays their most recent search and includes a picture, the departure and arrival destinations, and the departure date.

Use case items

With this use case, you’ll get an:

  • Previous searched destination reminder banner

How to deploy the use case

After downloading the use case, follow these steps:

Meet the requirements

Verify if the data in your project meets the requirements. Follow this step-by-step setup guide in case of problems.

Understand the use case logic

The banner is displayed to customers who viewed at least one item on your website in the past seven days.

The banner consists of four key elements:

  • holiday destination
  • entity name (for example, hotel or resort)
  • holiday start date
  • holiday URL

These elements are in a form of aggregates and they are adjustable to your business preferences.

Adjust the use case

Now that you understand the use case logic, you can set up the use case according to your needs.

Banner settings

Access the banner and go to the Settings tab to adjust the banner settings.

Design and copy

Customize the banner visuals and copy to reflect your company's brand identity.

Open the banner use case and find the panel with adjustable parameters. For guidance, hover over the information icons next to each parameter.

Test and run the use case

Test a use case before deploying it. Testing ensures you don't send unfinished or imperfect campaigns to your customer base.

Once the testing is over, run the use case. Open the banner and click Start to launch the campaign.

Other resources

Learn how to enhance and optimize the banner performance with different tips and tricks from Bloomreach experts.