Loomi AI: Tone of voice

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This is a Premium tier feature powered by Loomi AI. For further information contact your CSM.

Loomi AI's tone of voice helps you create campaign content that matches your brand's specific tone and style.

You can define your brand's tone of voice once within the project settings. This ensures consistency across all generated content and eliminates the need to input this information manually for each prompt.

Learn how to use the Loomi Content: email copy AI feature to generate high-quality email copy.

Set up Loomi AI's tone of voice

1. Go to Project settings > Loomi > Generative settings

2. Fill in the fields in the form:

Describe your business and mission

Provide details about your brand, service, company:

• The name of your business, brand, service.
• A short description of its mission, products, and target customer.
• Any details that can help AI craft content aligned with your brand's desired tone of voice.

Examples

• "Brand name" is an e-commerce retailer specializing in fashionable apparel for men, women, and children. Our mission is to empower personal style through sustainable and ethical fashion.
• "Brand name" is a contemporary fashion brand that specializes in stylish, high-quality clothing for modern women. Our mission is to empower women to express their individuality through fashion while promoting inclusivity and sustainability. We offer a diverse range of products, including casual wear, work attire, and evening outfits, targeting fashion-forward women aged 25-40 who value both style and ethical practices in their wardrobe choices.

What it should sound like

Provide details about your preferred communication style. Describe the specific tone and style you want your brand's content to communicate. By articulating the desired tone, you help ensure that your content consistently aligns with your brand's personality and resonates with your target audience.

Examples

• Friendly, warm, and welcoming.
• Our desired tone of voice is trendy, confident, and approachable. We want our content to resonate with our audience by showcasing the latest fashion trends while encouraging self-expression and creativity. Use language that is vibrant and engaging, with a touch of sophistication. Highlight our commitment to sustainability and inclusivity, making sure to inspire our customers to feel good about their fashion choices and the impact they have on the world.

Favorite keywords

Provide comma-separated list of keywords to be used within your communication.

Examples

• Sustainable, lifestyle, curated selection, fashionable, ethical.
• Trendy, chic, empowerment, fashion-forward, contemporary, vibrant.

What to avoid

Provide instructions on what to avoid in your brand's communications such as specific tone or language. List examples of words or phrases not to be used with appropriate alternatives.

Examples

• Cold or impersonal language. Avoid the term "cheap" use "affordable" instead.
• Jargon or technical terms, excessive superlatives, overly formal language such as "We cordially invite you to explore our latest collection." use "Check out our latest collection and find your new favorites!" instead.

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Input fields have a limit of 400 characters.

Loomi AI's tone of voice use case

Imagine you care deeply about your brand's tone of voice. You need to set this in one place to use Loomi AI for copy generation regularly. You have several phrases that can never be used within your communication.

By defining your brand's tone of voice once within the project settings, you ensure consistency across all generated content and eliminate the need to input this information manually for each prompt.