Email Revenue Dashboard

Email channel revenue dashboard offers a detailed view of the revenue your email marketing efforts generate within a project.

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Email Revenue Dashboard availability in BETA

This feature is currently available in the BETA version.

To test this feature, contact your Customer Success Manager.

Why use Email Revenue Dashboard

This dashboard leverages the Revenue Attribution Model to showcase metrics and reports related to the revenue generated by your email campaigns. You benefit from automated calculations that take into account your specific time zones, ensuring the data representation is accurate and personalized to you.

Key features

  • Automated insights

No need to manually create reports to understand email-generated revenue. The dashboard automatically aggregates and displays this information.

  • Timezone sensitivity

The dashboard adjusts calculations based on your timezone, ensuring the data you see is relevant and accurate to your specific location. This means data are personalized; different users may see varying results, influenced by their time zones and specific time ranges.

Prerequisites

Dashboard settings are fixed; however, it's essential to pre-define data mapping as this determines how the out-of-the-box dashboard processes and displays data. To do so, go to Data & Assets > Data manager > Mapping. Visit the following article to find out more details.

Where to find Email Revenue Dashboard

  1. Navigate to Overview > Channel Performance > Email > Email Revenue.
  1. Once you click, the Email Revenue dashboard appears first, showcasing a set of automatically generated insights by Bloomreach Engagements.
  1. Select the time range of your dashboards at the top left corner.
  1. To enhance clarity, each metric and report includes a descriptive subtitle. To grasp the logic behind their construction, hover over the tooltip, which outlines the structure of events and operators involved.