Email Marketing Package
Personalized email marketing that puts the customer first, from sign-up to repeat purchase, so you send fewer emails to make more money.
Who is this for?
- Email Marketers
Features
| Feature | Description |
|---|---|
| Personalized Emails | Create tailored messages based on customers' specific data and communicate with your audience on an individual level to send relevant email campaigns to your targeted audience. |
| Email Sign-up Units (Weblayers) | Accelerate the growth of your email subscriber list by capturing customer data across devices on desktop or mobile. |
| Real-time Granular Segmentation | Target your customers strategically by dividing them into smaller groups based on a shared characteristic. |
| Drag & Drop Email Builder | Build your email templates without any advanced coding know-how using the Visual Builder's simple drag-and-drop workflow. |
| HTML Editor | Create stunning web pages with ease using an HTML editor, the ultimate tool for designing, editing, and publishing your website code. |
| Email Templates | Create a template from scratch or start off with a predefined template from an up-to-date curated library. |
| AI Content Generator (ChatGPT) | Create excellent marketing copywriting content directly in the campaign editor. |
| 1:1 Optimal Email Send Time | Personalize the send time and improve the open or click rates of your campaigns based on customers' past behavior. |
| Dynamic Content Blocks | Save time and streamline your website creation process with HTML blocks, pre-designed snippets of code that can be easily inserted into your site for a polished and professional look. |
| Email Testing & Inbox Preview | Ensure your email campaigns are optimized for success with email testing, a powerful method to identify and fix potential issues before sending to your subscribers. |
| A/B Testing With Automatic Winner Distribution | Test a smaller sample group and then send the winning variant to the rest of the customers automatically. |
| IP Warm-up & Deliverability Support | Achieve better email deliverability with our bulletproof tips and avoid being marked as spam with IP warm-up, a proven method to gradually increase email sending volume and establish a positive reputation with email service providers. |
| Smart Frequency Policy | Maximize the impact of your email campaigns while respecting your subscribers' preferences with a frequency policy, a set of guidelines making sure your emails do not overwhelm your audience. |
| Analytics & Campaign Performance Dashboards | Gain valuable insights with analytics tools, allowing you to track important metrics and make data-driven decisions to optimize the user experience and achieve your business goals. |
| Campaign Calendar | Stay organized and on track with your marketing efforts - coordinate your campaigns across multiple channels to convey a consistent and effective message to your audience. |
| Heat Maps | Visualize user behavior and identify opportunities to optimize your website by tracking clicks, scrolls, and other interactions. |
The Email Marketing package also includes add-ons:
| Feature | Description |
|---|---|
| Transactional Email | Deliver timely and personalized communications with your customers and increase engagement with a powerful tool that automatically sends order confirmations, shipping updates, and other relevant information. |
| AI Upgrade | Provide truly personalized and relevant content to your customers at every step of their journey with: Contextual Personalization for Scenarios (coming soon) AI-based Product Recommendations Pre-built Predictions Custom Prediction Models |
| Security Upgrade | Manage access of internal users through centralized identity management with Single Sign-On (SSO) authentication method. |
| Mobile App Add-on | Boost your email marketing efforts - deliver personalized and targeted messages to your customers and guide them to take action directly within your app with the help of: Personalized Mobile Push Customizable In-app Messages + Templates Testing &Â Live Preview Visual and HTML Editor Silent Push Notifications A/B Testing APP Inbox |
| Big Query | Flexible, secure, and scalable infrastructure to house your data in an Engagement-like structure, frequent data updates ensure that your data is always available on demand for custom analytics using your own BI tools. |
| Exports | Export raw (CSV or JSON) data from Bloomreach Engagement in a custom-defined structure to any file storage via any of the existing file storage integrations (SFTP), (Google Cloud Storage) or Azure Storage. |
Customer Data Engine
This package is further powered by a Customer Data Engine. Learn about the features included in the Customer Data Engine here.
Updated 7 months ago