Unified login new and changed roles

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Welcome note

Unified login is in the process of being applied to all users throughout September 2025.

Access the pre-existing documentation here: Administration.

The unification of administration introduces new roles and modifies existing ones. This consolidation reduces complexity and clarifies permissions—ultimately reducing the number of role assignments you need to manage.

Automatic access for supervisors

If you're already a supervisor, you'll automatically receive the appropriate admin role—no action required:

  • Cloud organization supervisors receive the Cloud Organization Admin role.
  • Workspace supervisors receive the Workspace Admin role for Engagement.
  • New organizations or workspaces appear in your account hierarchy within 10 minutes (usually faster).

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Need Data hub access?

Workspace supervisors can grant themselves the Workspace Admin role for Data hub as described in Unified user management.

Changed roles

These roles have new names, updated permissions, or both:

Old role namesNew role nameApplication
Account adminWorkspace AdminEngagement
Account IAM AdminWorkspace IAM AdminEngagement
SSO Account AdminSSO Admin (Cloud Organization scope)Administration
Discovery IAM AdminCloud Organization Admin (for Discovery user management)Discovery
Users AdminDiscovery API Key ManagerDiscovery

Why these changes help

  • Consistent SSO management: SSO configuration now happens at Cloud Organization level across all workspaces.
  • Clearer Discovery management: One role handles all Discovery user administration.

New roles

Role nameApplicationWhat you can do
Cloud Organization AdminAdministrationManage and list cloud organizations. Manage custom roles.
Event Streams AdminData hubView, create, edit, and delete Event streams and components (can't see event data).
Event Streams ViewerData hubView Event streams and components (can't see event data).
Imports AdminData hubView, edit, and delete workspace-level imports.
Imports ViewerData hubView workspace-level imports.
Item Collections AdminData hubView, create, edit, and delete Item collections and components.
Item Collections ViewerData hubView Item collections and components.
Integrations AdminData hubView, edit, and delete integrations at workspace level; create approved integration types.
Workspace IAM AdminData hubManage users at workspace level for Data hub resources.
Workspace AdminData hubManage workspaces, event streams, imports, item collections, and integrations.
Workspace IAM AdminEngagementManage users at workspace level for Engagement resources.
Workspace Discovery IAM AdminAdministrationManage users in connected Discovery organization for Discovery resources.
Workspace IAM AdminAdministrationManage users across workspace and all resources (combines Workspace CDE IAM Admin, Workspace DIS IAM Admin, and Workspace ENG IAM Admin).
Discovery API Key adminAdministrationManage Discovery API keys.

Key roles to know

  • Workspace Admin (Data hub): Primary administrative role combining all Data hub capabilities.
  • Cloud Organization Admin: Essential for managing the entire Bloomreach relationship.
  • Workspace IAM Admin (Administration): Most powerful user management role across all products.

Quick reference: Choosing the right role

  • "I need someone to manage all Data hub administration" → Workspace Admin (Data hub)
  • "I need someone to manage users across all products in a region" → Workspace IAM Admin (Administration)
  • "I need someone to configure SSO for the entire organization" → SSO Admin (Administration - Cloud Organization scope)
  • "I need someone to set up and manage custom roles" → Cloud Organization Admin (Administration - Cloud Organization scope)
  • "I need someone to manage only Engagement users" → Workspace IAM Admin (Engagement)
  • "I need someone to view data structure but not modify it" → Event Streams Viewer (Data hub)
  • "I need someone to manage API keys for Discovery" → Discovery API Key admin (Administration)