SMS & Mobile Messaging Package (before July 1st, 2024)
Packaging versions
This packaging was applicable before July 1st, 2024. Learn more about our 2025 and 2024 packaging.
Personalized SMS and WhatsApp messages with add-on mobile app features to drive incremental revenue from your mobile strategy.
Who is this for?
- Digital Marketers
- Lifecycle Marketers
- SMS or Mobile Marketers
Features
| Feature | Description |
|---|---|
| Personalized SMS/MMS | Run SMS and MMS campaigns to allow one-to-one communication with your customers. You will use a user-friendly editor and optional Jinja personalization. |
| SMS Sign-up Units | Accelerate the growth of your SMS subscriber list with SMS sign-up units that invite your customer to fill in their phone and can be displayed across different devices. |
| Real-time Granular Segmentation | Display SMS Sign-up units to granular customer audiences active in real-time. |
| Visual Builder and Previews | The WYSIWYG Visual Builder enables you to create SMS and MMS without complex coding or IT help. |
| SMS Templates | Create your SMS campaigns quickly and easily with predefined templates. |
| AI Content Generator | Generate excellent marketing copywriting content based on the current placement, specified theme, and selected language with the help of AI. |
| Keyword Response | Keyword auto-response allows your customers to automatically trigger a response or an action when they reply with a pre-configured keyword. |
| Offline Text-to-join | Two-way messaging and Keywords Auto Responses allow your customers to reply directly to your text messages and join your subscription list just with the keyword "JOIN". |
| 1:1 Optimal SMS Send Time | Send your campaigns at the predicted optimal times when the customer is most likely to click on the link in the SMS. |
| Branded Link Shortener | Link shortener automatically replaces all hyperlinks in the text of the campaign with its shortened version to decrease the number of characters in your SMS campaigns. |
| Contact Card Creator | Contact Cards provide a quick way to share your business name, number, logo, and more with your SMS subscribers so they can easily save this information to their personal contact list. |
| Personalized WhatsApp | Engage your customers using personalized and automated Whatsapp messaging. |
| TCPA List Validation | TCPA List Validation helps you to follow the US market regulations and stay compliant when running SMS and MMS campaigns. |
| Smart Frequency Policy | Ensure your customers don’t get overloaded by your campaigns. Set generic frequency rules for the entire audience or limit campaigns by adapting to the customer's level of interactions and engagement. |
| Analytics & Campaign Performance Dashboards | Deep dive into analyses and metrics for your SMS and MMS campaigns with performance dashboards. |
| Silent Hours | Use Silent hours to temporarily pause the sending of your campaigns to the customer during times when you do not want to disturb them, such as at night or on a Sunday. |
Add-ons
The SMS & Mobile Messaging package also includes add-ons:
| Feature | Description |
|---|---|
| Mobile App Add-on | Include mobile strategy as a significant part of your marketing strategy as an additional channel providing a competitive edge by sending engaging, personalized push notifications to your customers with the help of: Personalized Mobile Push Customizable In-app Messages + Templates Testing & Live Preview Visual and HTML Editor Silent Push Notifications A/B Testing APP Inbox |
| AI Upgrade | Provide truly personalized and relevant content to your customers at every step of their journey with: Contextual Personalization for Scenarios (coming soon) AI-based Product Recommendations Pre-built Predictions Custom Prediction Models |
| Security Upgrade | Manage access of internal users through centralized identity management with Single Sign-On (SSO) authentication method. |
| Big Query | Flexible, secure, and scalable infrastructure to house your data in an Engagement-like structure, frequent data updates ensure that your data is always available on demand for custom analytics using your own BI tools. |
| Exports | Export raw (CSV or JSON) data from Bloomreach Engagement in a custom-defined structure to any file storage via any of the existing file storage integrations (SFTP), (Google Cloud Storage) or Azure Storage. |
Customer Data Engine
This package is further powered by a Customer Data Engine. Learn about the features included in the Customer Data Engine here.
Updated 1 day ago