SMS & Mobile Messaging Package (before July 1st, 2024)
Updated packaging available
This packaging was applicable before July 1st, 2024. Find the updated packaging here.
Personalized SMS and WhatsApp messages with add-on mobile app features to drive incremental revenue from your mobile strategy.
Who is this for?
- Digital Marketers
- Lifecycle Marketers
- SMS or Mobile Marketers
Features
| Feature | Description |
|---|---|
| Personalized SMS/MMS | Run SMS and MMS campaigns to allow one-to-one communication with your customers. You will use a user-friendly editor and optional Jinja personalization. |
| SMS Sign-up Units | Accelerate the growth of your SMS subscriber list with SMS sign-up units that invite your customer to fill in their phone and can be displayed across different devices. |
| Real-time Granular Segmentation | Display SMS Sign-up units to granular customer audiences active in real-time. |
| Visual Builder and Previews | The WYSIWYG Visual Builder enables you to create SMS and MMS without complex coding or IT help. |
| SMS Templates | Create your SMS campaigns quickly and easily with predefined templates. |
| AI Content Generator | Generate excellent marketing copywriting content based on the current placement, specified theme, and selected language with the help of AI. |
| Keyword Response | Keyword auto-response allows your customers to automatically trigger a response or an action when they reply with a pre-configured keyword. |
| Offline Text-to-join | Two-way messaging and Keywords Auto Responses allow your customers to reply directly to your text messages and join your subscription list just with the keyword "JOIN". |
| 1:1 Optimal SMS Send Time | Send your campaigns at the predicted optimal times when the customer is most likely to click on the link in the SMS. |
| Branded Link Shortener | Link shortener automatically replaces all hyperlinks in the text of the campaign with its shortened version to decrease the number of characters in your SMS campaigns. |
| Contact Card Creator | Contact Cards provide a quick way to share your business name, number, logo, and more with your SMS subscribers so they can easily save this information to their personal contact list. |
| Personalized WhatsApp | Engage your customers using personalized and automated Whatsapp messaging. |
| TCPA List Validation | TCPA List Validation helps you to follow the US market regulations and stay compliant when running SMS and MMS campaigns. |
| Smart Frequency Policy | Ensure your customers don’t get overloaded by your campaigns. Set generic frequency rules for the entire audience or limit campaigns by adapting to the customer's level of interactions and engagement. |
| Analytics & Campaign Performance Dashboards | Deep dive into analyses and metrics for your SMS and MMS campaigns with performance dashboards. |
| Silent Hours | Use Silent hours to temporarily pause the sending of your campaigns to the customer during times when you do not want to disturb them, such as at night or on a Sunday. |
Add-ons
The SMS & Mobile Messaging package also includes add-ons:
| Feature | Description |
|---|---|
| Mobile App Add-on | Include mobile strategy as a significant part of your marketing strategy as an additional channel providing a competitive edge by sending engaging, personalized push notifications to your customers with the help of: Personalized Mobile Push Customizable In-app Messages + Templates Testing & Live Preview Visual and HTML Editor Silent Push Notifications A/B Testing APP Inbox |
| AI Upgrade | Provide truly personalized and relevant content to your customers at every step of their journey with: Contextual Personalization for Scenarios (coming soon) AI-based Product Recommendations Pre-built Predictions Custom Prediction Models |
| Security Upgrade | Manage access of internal users through centralized identity management with Single Sign-On (SSO) authentication method. |
| Big Query | Flexible, secure, and scalable infrastructure to house your data in an Engagement-like structure, frequent data updates ensure that your data is always available on demand for custom analytics using your own BI tools. |
| Exports | Export raw (CSV or JSON) data from Bloomreach Engagement in a custom-defined structure to any file storage via any of the existing file storage integrations (SFTP), (Google Cloud Storage) or Azure Storage. |
Customer Data Engine
This package is further powered by a Customer Data Engine. Learn about the features included in the Customer Data Engine here.
Updated about 2 months ago