Page View Pixels

The Bloomreach Page View Pixels track views of your customers on your pages, which are divided into the following page types:

We recommend that you add the Page View Event Code to your master site template footer, which affects every page on your site, including your conversion (HTTPS) pages. This will allow Bloomreach to gather the information we need from your site to support your Bloomreach content and optimize your user experience.

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Implementing Pixel in a Test Environment

If you are implementing the pixel in a test environment (development, staging, UAT, etc.), you must add a test_data variable. This will ensure that Bloomreach ignores test data during analytics processing. First read about the Global Page View Tracking pixel in the next section, then read more about the test_data variable here.


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