Product grid insights
This guide introduces the Product grid insights application.
What is Product grid insights
The Product grid insights application helps you understand how the Discovery search engine retrieves and ranks products in results. This tool offers transparency into how the Discovery search engine continually optimizes search results for key business metrics.
Product grid insights use cases
Answer the “why” behind search results
Use Product grid insights to view granular data showing:
- If the search engine applies synonyms or spell correction to recall products.
- The factors that influence the overall ranking.
- Product performance for specific queries or categories.
This data lets you pinpoint why products appear and rank in a particular order in the search results.
Optimize search and merchandising strategy
Evaluate the detailed breakdown of recall or ranking factors contributing to the results. Preview the grid with or without different settings. Once you have the right insights, make data-driven changes to your search and merchandising strategy.
Product grid insights help you decide if you need to remove a synonym, if a certain product attribute in the catalog is incorrect, or if you must boost or bury some products. See the example below.
Example
Suppose you just launched a new product, but it appears at the bottom of search results for a target query. You use Product grid insights to discover that the product has a low ranking score. With this insight, you set a product boost rule that ranks the new product to the top of search results.
What can you learn from Product grid insights
The Product grid insights shows data to:
Understand overall search performance and insights
The left side panel shows information on query processing, ranking rules, and performance.
Get individual product insights
Click on a product to view specific metrics and product scores. Learn how the product performs for a given search query and why factors affect its ranking.
View data-enriched results grid
When you run a search, the grid displays the results with a short data summary for each product.
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Updated 25 days ago