What is the Widgets Performance Dashboard?

The Widgets Performance Overview Dashboard or simply, All Widgets Summary provides an overview of how different Recommendation widgets perform and drive key business metrics like Revenue and Conversions.

The dashboard displays an aggregated, interactive report of the overall performance of all the widgets on your site.

Accessing the Dashboard

The Widgets Performance Overview can be accessed inside the Bloomreach Dashboard by navigating to “Insights -> Recommendation analytics -> All widgets summary”.

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Individual Widget Performance

For more detailed reports on the performance of any individual widget, you can view the widget analytics inside the Widget Configurator tab in your Bloomreach Dashboard and open the Reports of any widget.

Performance Metrics

We report important metrics that help understand the performance of widgets easily.

The trends of change in the selected metric are displayed through a visual chart, where each bar/point represents the value of that metric over a time duration (day/month).
You can hover over the graph to view the exact values at different points.

The following metrics are tracked and displayed for the widgets. You can click on any of these metrics to select it and view its trends:

1. Views - Number of times the widget has been viewed by shoppers
2. Clicks - Number of times a shopper has clicked on a product in the widget
3. ATC (Add To Carts) - Number of times shoppers have added a product(s) to the cart from the widget
4. CR (Conversion Rate) - Ratio of the number of conversions from the widgets to the total clicks on the widgets (Conversions / Total clicks)
5. CTR (Click Through Rate) - Ratio of the number of clicks on the widgets to the total views on the widgets (Clicks / Total views)
6. Revenue - Total revenue generated by the selected widgets
7. ACV (Average Conversion Value) - Ratio of the total revenue generated by the widgets to the number of conversions from the widgets (Total revenue / Conversions)

By default, these metrics are displayed for all widgets enabled for the selected account and catalog. However, you can select specific widgets/widget types using the checkboxes in the tabular view.

The table provides the metric values for different widgets and widget types separately.

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If you see Not Available under any of the metrics in the table, your widget name might be configured incorrectly in the Pixels.

Customizations and Filters

In addition to selecting specific widget types, you can apply other customizations and filters to modify the view or narrow down the data.

Chart Customizations

Duration

This allows you to view the data by day or month. Each bar/point represents one unit of the selected duration type.

Chart Type

This setting allows you to view the data as a line chart or a bar graph.

Pagination

This helps you control the number of widget items displayed on one page in the tabular data so that you can move through the pages accordingly.

Search & Filters

Search

The search bar allows you to find a specific widget by entering its name or Widget ID. This will only show the stats for that particular widget.

Period

This filter allows you to select the time period from which the data is derived. You can also choose to select a custom time duration through specific dates.

Domain

If your site has multiple domains configured with Bloomreach, we allow you to view the data per domain. You can also select multiple domains to view their aggregated data.

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Widget Performance analytics are only showed at the domain (or catalog) level, and not for the site level.

Widget Type

This lets you filter the data by particular native Bloomreach widget types. You can also select multiple widget types to view their aggregated data.