Feature Launches

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Pixel Validator Enhancements - Recommendations and Content Search

Launch date: February 28th, 2023

We’re happy to announce the release of Pixel Validator Enhancements for Discovery! This enhancement increases the capability of our Pixel Validator Chrome Extension to include reporting for Recommendations and Content Search pixels.

🌟 What's in it for your business

These enhancements allow you to:

  • Monitor the health of Recommendations and Content Search pixels on your own with ease.
  • Test the pixel implementation for improved data collection and reporting.
  • Implement pixel faster with fewer errors.

Recently Viewed Products Widget

Launch date: February 8th, 2023

We’re happy to launch our latest feature: Recently Viewed Products Widget! This recommendations widget empowers you to re-target the shoppers who have browsed or searched for specific products on your site but did not make a purchase.

🌟 What's in it for your business

  • User-based personalization: This feature enables you to display personalized product recommendations based on the shopper's purchasing history, browsing behavior, and preferences.

  • Boost conversions: You can re-engage and convert top-of-the-funnel shoppers by strategically placing personalized Recently Viewed Products Widgets on the Homepage, Add-to-Cart, Order Confirmation, and Product Description pages.

Explore our documentation to learn more about this feature.

👉 How to access this feature

Live Customers: If you are already live, please reach out to Support to enable this feature.

Integrating Customers: Please reach out to your Technical Services representative who is helping with your integration.


Enhanced Revenue Attribution

Launch date: December 6th, 2022

We are excited to launch Enhanced Revenue Attribution. With this enhancement, we’re moving towards a new revenue attribution model that lets us better understand the interactions generated from your 3rd party(non-Bloomreach) recommendations widgets.

🌟 What's in it for your business

This upgrade enables Bloomreach to capture revenue interactions, which optimizes the data that Bloomreach learns from. The learnings then are used to improve product relevance and ranking.

👉 How to integrate it with your site

This is applicable to Discovery customers who integrated before October 2022. If you’re using 3rd party recommendations, install these pixels to benefit from the enhanced attribution.

We recommend that you integrate the updated non-Bloomreach recommendation pixel no later than October 1, 2023. Connect with your Digital Experience Manager to learn more.


Arabic Support for Discovery

Launch date: November 4th, 2022

We are excited to launch Arabic Support for Discovery. This feature supercharges your product discovery experiences in the Arabic language.

🌟 What's in it for your business

With Arabic Support for Discovery, you can now curate powerful and relevant search experiences for your customers in the Middle East. The feature extends end-to-end support for the following Discovery capabilities:

  • Search and Merchandising
  • Suggest
  • Content Search and Suggest
  • Recommendations and Pathways [except More Like This]

👉 How to enable this feature

Live Customers: If you are already live, please reach out to Bloomreach Support to enable Arabic Support for your site.
Integrating Customers: Please reach out to your Technical Services representative who is helping with your integration.

Explore our documentation to learn more about this feature.


Catalog Management

Launch date: August 18th, 2022

We are excited to launch Catalog Management. This feature empowers you with a suite of tools to view, manage, diagnose, and explore the data across all the Catalogs in your account in a self-service manner.

🌟 What's in it for your business

This feature:

  • Equips you with self-service tools to customize search for your unique business needs.
  • Makes the catalog integration process faster and easier.
  • Smoothens your experience in managing your catalog data.

👉 How to enable this feature

Live customers: Live Search customers can request access starting in Q4 2022.
Integrating customers: Integrating Search customers will have default access starting 2022 Q4.

This feature will be enabled by default for all customers in 2023 Q1. Explore our documentation to learn more about this feature.


Semantic Search in French and German

Launch date: June 30th, 2022

We are excited to launch Semantic Search in French and German. This feature enables you to leverage our French and German semantic understanding signals into the highest revenue drivers, specifically Search Ranking and Search Recall.

🌟 What's in it for your business

  • Search Ranking
  • Improve ranking for torso/tail queries in French/German by understanding user intent from the product type. This provides much more accurate and relevant results compared to traditional keyword searches, ultimately improving your conversions and revenue.

  • Search Recall
  • Reduce null results with smart query relaxation, which allows us to show similar products when we can’t find an exact match. For example, if a customer searches for Brand A armchair and that product doesn’t exist, we can show Brand B armchairs that are very similar instead of taking the customer to a null results page. This creates a better experience for the user and should lead to higher conversions.

    👉 How to enable this feature

    All new and existing customers with French or German catalogs will have this enabled by default. Explore our documentation to learn more about this feature.