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Welcome note

Data hub is our new upgraded platform, which we rolled out in August 2025. It offers a single unified integration for passing your data through to your Bloomreach products.

You have access to Data hub if you've implemented with Bloomreach after August 2025.

Customers who have implemented before August 2025 should follow the existing documentation for Engagement, Discovery, and Clarity.

  • Display Name: Title

  • System Name: title

  • Data Type: String

  • Levels: All

  • Used By Apps: All

  • Required By Apps: Discovery

The name of the product or variant.

The value should not be empty.

General Usage

  • Displaying the name of the product or variant on business facing user interfaces

Examples

"Classic Fit Cotton T-Shirt"
"Classic Fit Cotton T-Shirt - Black - Small"

Application Specific Usage

Engagement

Reserved Attribute Name: title

Used for:

  • Displaying the name of the product or variant on business facing user interfaces

Discovery

Reserved Attribute Name: title

Required for Discovery application.

Used for:

  • Displaying the name of the product or variant on business facing user interfaces

  • Prioritized for search relevancy

Feature Capabilities & Configuration

  • Referenced in Delivery API request parameter as: title

  • Referenced in Delivery API response documents as: title

  • Can be faceted and filtered on in Delivery APIs?
    Yes.

  • Available to use in Variant/SKU-select use cases?
    No.

  • Available to use in facet management dashboard?
    No.

  • Searchable by default?

  • Facetable by default?

  • Displayable by default?