Unified login overview

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Data hub rollout
Data hub provides new unified API integration methods for sending data to multiple Bloomreach products. Access is being rolled out in phases. For new implementations, we recommend using Data hub where available. Existing product-specific integrations remain fully supported for Marketing, Search, and Conversational agent.

Logging into multiple systems with different credentials is time-consuming and increases security risks. Unified login gives you access to all Bloomreach products—Marketing, Search, Conversational agent, and Data hub—through a single URL with one set of credentials.

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Important

Marketing and/or Conversational agent login is being upgraded to unified login automatically by Bloomreach. Your Support contacts will let you know when this change affects users from your organization. This transition is already underway. For customers with an existing SSO setup, this continues to work without any changes. For information about SSO configuration, see Unified SSO administration.

Search and/or Content SaaS users that store passwords with Bloomreach will also be upgraded automatically to unified login using a phased rollout process. For customers with an SSO setup, an upgrade process will be required before your organization can use Bloomreach unified login. Your organization's support contacts will share tailored instructions for your situation as part of the gradual rollout process.

Marketing login

Marketing users have 2 ways to access unified login:

Option 1: Use your instance URL

Go to your Marketing instance URL. No region selection or instance ID required.

Option 2: Use regional login page

If you know which region your Marketing instance operates in, use the regional login page directly:

If you know your instance ID, you don't need any additional information.

Search login

As Bloomreach migrates to the unified platform, Search users will transition from using the current login flow to the new, unified login flow.

Unified login experience for Search

Search login page: If you don't have an active session for the Search product, you'll be redirected to the login page. Users that have not transitioned to unified login can continue to use the username and password prompts on the center-left as before. Users configured for unified login should click Continue with Bloomreach unified login.

Region selection: Choose the region where your Search account is deployed from the list.

!Bloomreach unified login interface with region selection modal displaying options for EU, US, UK, CA, and AP regions with Select and Cancel buttons

Continue with login: You'll be directed to a region-specific login page, where you will be presented with Google, SAML, and email / password options as in the image at the top of this page.
(Optional) Bookmark your regional login page: You may also navigate directly to your region-specific login page to skip the first 2 steps in the future.

Multi-product landing page

If you use multiple Bloomreach products, log in once and navigate freely between products using the product switcher in the top-left of every page, or return to your personalized landing page that lists all Bloomreach products for which you have access. No additional authentication is required.

Important changes

If you have Two-step verification enabled, multi-factor authentication is now enforced per project rather than per role. This gives you more control over where additional security is required.

Login FAQ

Most common login issues