Lead Time

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Welcome note

Data hub is our new upgraded platform, which we rolled out in August 2025. It offers a single unified integration for passing your data through to your Bloomreach products.

You have access to Data hub if you've implemented with Bloomreach after August 2025.

Customers who have implemented before August 2025 should follow the existing documentation for Engagement, Discovery, and Clarity.

  • Display Name: Lead Time

  • System Name: lead_time

  • Data Type: String

  • Levels: All

  • Used By Apps: Engagement

  • Required By Apps: None

Specifies the time needed for re-stocking of the product from the supplier.

The lead time attribute represents the number of days or time units required to
replenish inventory from the supplier when the product is out of stock.
This value is typically expressed as a numeric string (e.g., "7" for 7 days, "14" for 2
weeks). This attribute is essential for inventory management and customer expectation
setting.

General Usage

  • Customer communication about product availability timelines

Examples

"7"
"14"
"30"
"3"

Application Usage

Engagement

Reserved Attribute Name: lead_time

Used for:

  • Back-in-stock notification timing and messaging

  • Abandoned cart recovery with availability timeline information

  • Pre-order and waitlist campaign automation

  • Certain plug and play use cases that require lead time information

The lead time attribute enables Engagement to provide intelligent messaging about
product availability and set appropriate customer expectations in automated
communications. It is particularly useful in plug and play scenarios where automated
workflows need to consider restocking timelines.

Discovery

Reserved Attribute Name: N/A

Lead time is not currently utilized by Discovery application.