
Personalized SMS and WhatsApp messages with add-on mobile app features to drive incremental revenue from your mobile strategy.
# Who is this for?
Digital Marketers
Lifecycle Marketers
SMS or Mobile Marketers

# Features
| Feature | Description |
| Personalized [SMS](🔗)/[MMS](🔗) | Run SMS and MMS campaigns to allow one-to-one communication with your customers. You will use a user-friendly editor and optional Jinja personalization. |
| [SMS Sign-up Units](🔗) | Accelerate the growth of your SMS subscriber list with SMS sign-up units that invite your customer to fill in their phone and can be displayed across different devices. |
| [Real-time Granular Segmentation](🔗) | Display SMS Sign-up units to granular customer audiences active in real-time. |
| [Visual Builder and Previews](🔗) | The WYSIWYG Visual Builder enables you to create SMS and MMS without complex coding or IT help. |
| [SMS Templates](🔗) | Create your SMS campaigns quickly and easily with predefined templates. |
| [AI Content Generator](🔗) | Generate excellent marketing copywriting content based on the current placement, specified theme, and selected language with the help of AI. |
| [Keyword Response](🔗) | Keyword auto-response allows your customers to automatically trigger a response or an action when they reply with a pre-configured keyword. |
| [Offline Text-to-join](🔗) | Two-way messaging and Keywords Auto Responses allow your customers to reply directly to your text messages and join your subscription list just with the keyword "JOIN". |
| [1:1 Optimal SMS Send Time](🔗) | Send your campaigns at the predicted optimal times when the customer is most likely to click on the link in the SMS. |
| Branded [Link Shortener](🔗) | Link shortener automatically replaces all hyperlinks in the text of the campaign with its shortened version to decrease the number of characters in your SMS campaigns. |
| [Contact Card ](🔗)Creator | Contact Cards provide a quick way to share your business name, number, logo, and more with your SMS subscribers so they can easily save this information to their personal contact list. |
| Personalized [WhatsApp](🔗) | Engage your customers using personalized and automated Whatsapp messaging. |
| [TCPA List Validation](🔗) | TCPA List Validation helps you to follow the US market regulations and stay compliant when running SMS and MMS campaigns. |
| Smart [Frequency Policy](🔗) | Ensure your customers don’t get overloaded by your campaigns. Set generic frequency rules for the entire audience or limit campaigns by adapting to the customer's level of interactions and engagement. |
| Analytics & [Campaign Performance Dashboards](🔗) | Deep dive into analyses and metrics for your SMS and MMS campaigns with performance dashboards. |
| [Silent Hours](🔗) | Use Silent hours to temporarily pause the sending of your campaigns to the customer during times when you do not want to disturb them, such as at night or on a Sunday. |
## Add-ons
The SMS & Mobile Messaging package also includes add-ons:
| Feature | Description |
| Mobile App Add-on | Include mobile strategy as a significant part of your marketing strategy as an additional channel providing a competitive edge by sending engaging, personalized push notifications to your customers with the help of: [Personalized Mobile Push](🔗) [Customizable In-app Messages + Templates](🔗) [Testing & Live Preview](🔗) [Visual ](🔗)and HTML Editor [Silent Push Notifications](🔗) [A/B Testing](🔗) [APP Inbox](🔗) |
| AI Upgrade | Provide truly personalized and relevant content to your customers at every step of their journey with: Contextual Personalization for Scenarios (coming soon) [AI-based Product Recommendations](🔗) [Pre-built Predictions](🔗) [Custom Prediction Models ](🔗) |
| [Security Upgrade](🔗) | Manage access of internal users through centralized identity management with Single Sign-On (SSO) authentication method. |
| [Big Query](🔗) | Flexible, secure, and scalable infrastructure to house your data in an Engagement-like structure, frequent data updates ensure that your data is always available on demand for custom analytics using your own BI tools. |
| [Exports](🔗) | Export raw (CSV or JSON) data from Bloomreach Engagement in a custom-defined structure to any file storage via any of the existing file storage integrations (SFTP), (Google Cloud Storage) or Azure Storage. |
# Customer Data Engine
This package is further **powered by a [Customer Data Engine.](🔗)** Learn about the features included in the Customer Data Engine [here](🔗).