Personalized email marketing that puts the customer first, from sign-up to repeat purchase, so you send fewer emails to make more money.

# Who is this for?

  • Email Marketers

# Features

[Personalized Emails](🔗)Create tailored messages based on customers' specific data and communicate with your audience on an individual level to send relevant email campaigns to your targeted audience.
Email Sign-up Units ([Weblayers](🔗))Accelerate the growth of your email subscriber list by capturing customer data across devices on desktop or mobile.
[Real-time Granular Segmentation](🔗)Target your customers strategically by dividing them into smaller groups based on a shared characteristic.
[Drag & Drop Email Builder](🔗)Build your email templates without any advanced coding know-how using the Visual Builder's simple drag-and-drop workflow.
[HTML Editor](🔗)Create stunning web pages with ease using an HTML editor, the ultimate tool for designing, editing, and publishing your website code.
[Email Templates](🔗)Create a template from scratch or start off with a predefined template from an up-to-date curated library.
[AI Content Generator (ChatGPT)](🔗)Create excellent marketing copywriting content directly in the campaign editor.
[1:1 Optimal Email Send Time](🔗)Personalize the send time and improve the open or click rates of your campaigns based on customers' past behavior.
[Dynamic Content Blocks](🔗)Save time and streamline your website creation process with HTML blocks, pre-designed snippets of code that can be easily inserted into your site for a polished and professional look.
[Email Testing & Inbox Preview](🔗)Ensure your email campaigns are optimized for success with email testing, a powerful method to identify and fix potential issues before sending to your subscribers.
[A/B Testing With Automatic Winner Distribution](🔗)Test a smaller sample group and then send the winning variant to the rest of the customers automatically.
[IP Warm-up](🔗) & [Deliverability Support](🔗)Achieve better email deliverability with our bulletproof tips and avoid being marked as spam with IP warm-up, a proven method to gradually increase email sending volume and establish a positive reputation with email service providers.
[Smart Frequency Policy](🔗)Maximize the impact of your email campaigns while respecting your subscribers' preferences with a frequency policy, a set of guidelines making sure your emails do not overwhelm your audience.
[Analytics](🔗) & [Campaign Performance Dashboards](🔗)Gain valuable insights with analytics tools, allowing you to track important metrics and make data-driven decisions to optimize the user experience and achieve your business goals.
[Campaign Calendar](🔗)Stay organized and on track with your marketing efforts - coordinate your campaigns across multiple channels to convey a consistent and effective message to your audience.
[Heat Maps](🔗)Visualize user behavior and identify opportunities to optimize your website by tracking clicks, scrolls, and other interactions.

The Email Marketing package also includes add-ons:

[Transactional Email](🔗)Deliver timely and personalized communications with your customers and increase engagement with a powerful tool that automatically sends order confirmations, shipping updates, and other relevant information.
AI UpgradeProvide truly personalized and relevant content to your customers at every step of their journey with: Contextual Personalization for Scenarios (coming soon) [AI-based Product Recommendations](🔗) [Pre-built Predictions](🔗) [Custom Prediction Models ](🔗)
[Security Upgrade](🔗)Manage access of internal users through centralized identity management with Single Sign-On (SSO) authentication method.
Mobile App Add-onBoost your email marketing efforts - deliver personalized and targeted messages to your customers and guide them to take action directly within your app with the help of: [Personalized Mobile Push](🔗) [Customizable In-app Messages + Templates](🔗) [Testing & Live Preview](🔗) [Visual ](🔗)and [HTML Editor](🔗) [Silent Push Notifications](🔗) [A/B Testing](🔗) [APP Inbox](🔗)
[Big Query](🔗)Flexible, secure, and scalable infrastructure to house your data in an Engagement-like structure, frequent data updates ensure that your data is always available on demand for custom analytics using your own BI tools.
[Exports](🔗)Export raw (CSV or JSON) data from Bloomreach Engagement in a custom-defined structure to any file storage via any of the existing file storage integrations (SFTP), (Google Cloud Storage) or Azure Storage.

# Customer Data Engine

This package is further **powered by a [Customer Data Engine.](🔗)** Learn about the features included in the Customer Data Engine [here](🔗).