To get the most out of your campaigns, delve more into how to work with them! In this section, you can read about the following:

  • [Campaign Calendar](🔗) to plan your campaigns more effectively to achieve smoother communication with your customers

  • [UTM Parameters ](🔗) to learn how to create customized tags to find out where your customers come from

  • [Custom Campaign Tracking](🔗) to add custom event attributes to enable you to analyze data more thoroughly

  • [Global URL Lists ](🔗) to manage your URL lists which makes the personalization of your websites so much simpler

  • [Universal Links](🔗) to send your customer links that will open right in your native app without any redirections

  • [Using Template Parameters](🔗) to define visual parameters in your code

  • [Content Generator via GPT](🔗) model to create amazing marketing copywriting

See also Advanced Features in Scenarios <https://documentation.bloomreach.com/engagement/edit/advanced-features-in-scenarios>