Make sure you have completed the steps mentioned in the [main iOS Application Pixel Integration guide](🔗) before going through this page.
Trigger Event Pixels whenever the visitor performs an action. Add the code snippet given below for each Event Pixel in the click/tap action of the relevant view or button.
For detailed information on any of the Event Pixels or where you should trigger it, refer to [this guide](🔗).
## Add To Cart Event Pixel
Here is a list of the different parameters you can use to configure the pixel:
Parameter | Description |
ref | Synthetic URL from referrer screen |
title | Screen name of the app view |
prodId | This is the unique ID which describes a product or product collection. This identifier should match the ID as specified in the product catalog feed |
prodName | The name of the product being added to cart |
sku | Unique SKU ID that represents the selected variant of this product. If your site does not have SKUs, leave this blank |
prodCollectionId (Optional) | When a product is added to cart from a Product Collection screen, pass the ID of that collection to prod_collection_id. No need to set the prod_collection_id parameter in the ATC event pixel when a product is added to cart from its own screen, independent of any Product Collection it is part of |
## Search Event Pixel
Here is a list of the different parameters you can use to configure the pixel:
Parameter | Description |
ref | Synthetic URL from referrer screen |
title | Screen name of the app view |
prodId | This is the unique ID which describes a product or product collection. This identifier should match the ID as specified in the product catalog feed |
prodName | The name of the product being viewed |
sku | Unique SKU ID that represents the selected variant of this product. If your site does not have SKUs, leave this blank |
searchTerm | The value of the search query that was executed |
catalogs | List of CatalogItem objects that are shown on the screen |
## Suggest Event Pixel
Here is a list of the different parameters you can use to configure the pixel:
Parameter | Description |
ref | Synthetic URL from referrer screen |
title | Screen name of the app view |
prodId | This is the unique ID which describes a product or product collection. This identifier should match the ID as specified in the product catalog feed |
prodName | The name of the product being viewed |
sku | Unique SKU ID that represents the selected variant of this product. If your site does not have SKUs, leave this blank |
typedTerm | The displayed query (the one or more letters) that the user has actually typed. This is NOT the suggested word or phrase |
searchTerm | The site visitor’s typed search query submitted to the search box |
catalogs (Optional) | List of CatalogItem objects that are shown on the screen |
## Quick View Event Pixel
Here is a list of the different parameters you can use to configure the pixel:
Parameter | Description |
ref | Synthetic URL from referrer screen |
title | Screen name of the app view |
prodId | This is the unique ID which describes a product or product collection. This identifier should match the ID as specified in the product catalog feed |
prodName | The name of the product being viewed |
sku | Unique SKU ID that represents the selected variant of this product. If your site does not have SKUs, leave this blank |