# How do I enable and disable redirect rules?
Rules are automatically enabled when you create them. You can change their status later in the _Redirects_ and _Redirects – Exclude_ tables on the _Keyword Redirect_ page. Each redirect and redirect exclusion rule has an **On/Off** toggle in the _Enable_ column. Click that toggle to change the rule's status.
# What is the max limit on the number of individual search terms that can be put in a single redirect ?
255 characters are supported for a single redirect. If we try to add more than 255 characters an error message is displayed once you save that redirect.
# Can I filter the list of redirect rules by targeted audience?
Click the **Refine by Audience** dropdown and select an audience option to see a list of rules that apply to that audience.