1.295 Google DV360 & iOS SDK updates

Turn your customer data into targeted ads with our new Google Display & Video 360 integration. Build more reliable iOS apps with improved SDK compatibility.
Version released between 29.09. - 09.10.2025.

Google Display & Video 360 Ads integration

Reach customers across multiple advertising channels with our new Google Display & Video 360 Ads integration (DV360):

• Personalized Ads targeting: Retarget visitors, create lookalike audiences, and personalize ads for every segment using your first-party customer data.
• Automated audience sync: Effortlessly send customer segments to DV360 and keep them up to date.
• Flexible targeting: Match audiences using email, phone, address, or mobile device IDs for maximum reach.
• Smart audience management: Add or remove customers based on real-time criteria, and exclude recent buyers from acquisition campaigns.
• Privacy-first data sharing: Built-in consent management and SHA-256 hashing keep your data secure and compliant.

Keep your DV360 campaigns up to date and boost ad performance with always-synced, first-party customer data.

New Mobile SDK release for iOS 3.7.0

Enhanced compatibility and library improvements strengthen your iOS app integration with our latest iOS SDK 3.7.0:

• SwiftSoup library upgrade: Updated SwiftSoup library to next major version (from 2.7.6) for improved performance.
• Timestamp tracking: Replaces age with timestamp for tracked Engagement events.
• Xcode 26 compatibility: Fixed build issues related to 'performAndWait' method when using Xcode 26.

This update delivers essential compatibility improvements for your iOS mobile development experience.