Release v2.26.0
TL;DR: Turn your product reviews into concise, AI-generated summaries. Optimize the conversation starters on your product detail pages (PDPs), showing the questions shoppers engage with the most. Shoppers can now select variants directly on product cards, custom storefronts retain built-in product actions, and add-to-cart flows can guide shoppers through details before completing a purchase.
Release date: Jul 15, 2026
Enrich Clarity responses with real shopper voice
We are excited to launch Product review ingestion. With this feature, Clarity can now turn your product reviews into concise, AI-generated summaries so shoppers get real customer insights.
What's new
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AI review summaries per product: Clarity combines your reviews into one clear summary of what shoppers say about a product.
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Flexible ways to bring your reviews: Connect Bazaarvoice or PowerReviews for automatic daily updates, or provide a CSV file for a one-time import.
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Shape summaries with latest approved reviews: Only approved reviews shape a summary, and daily sync keeps summaries up to date as new reviews arrive.
Why it's valuable
Shoppers get answers grounded in real shopper experience. For example, a shopper asks, "How long does the battery last?" Clarity draws from shopper reviews to answer: "Based on 240 verified reviews, most customers report a battery life of 8-10 hours." This clear insight builds buyer confidence and drives purchasing decisions.
Access
Contact your Product Engagement Manager to access this feature. Visit the documentation to learn more.
Optimize conversation starters on PDPs
We are excited to launch the PDP conversation starter optimization feature. Clarity ranks each product's conversation starters on PDPs by shopper engagement and shows the top performers first.
What's new
- Clarity scores each question by clicks against impressions and shows the top performers on the product page.
- Rankings update automatically, adapting to shopper interest, seasons, and new products.
- Optimization works at the product level, so all variants share the same optimized set.
Business use cases
- Surface the questions shoppers actually ask on each product page.
- Adapt starters to seasonal demand automatically.
- Bring newly added products up to speed as shoppers engage.
Access
To enable PDP conversation starter optimization, contact your Partner Engagement Manager (PEM).
This feature applies to conversation starters on PDPs. Existing question pools are preserved — optimization refines them rather than regenerating.
Learn more
Visit the documentation for Conversation starter optimization.
Inline variant selection on product cards
Shoppers can now pick color and size directly on a product card, without opening the product details view. The card updates its image, price, and attributes to match, so shoppers get to the right item faster.
Built-in product actions in custom cards
Custom product cards and carousels can surface Clarity's built-in product action menu, giving shoppers access to follow-up questions, similar product discovery, and direct product navigation regardless of how the storefront is built.
Mini PDP support in add-to-cart flows
Add-to-cart flows can now open the mini product details view when shoppers need to review details or select a variant first. The cart updates only once they've made their choice.