---
updatedAt: 2026-03-30T13:09:55.000Z
agentTools:
  siteIndex: https://documentation.bloomreach.com/llms.txt
  projectIndex: https://documentation.bloomreach.com/discovery/llms.txt
---

# FAQ — Keyword redirects

## How do I enable and disable redirect rules?

Rules are automatically enabled when you create them. You can change their status later from the  *Redirects*  page. Each redirect and redirect exclusion rule has an **On/Off** toggle in the **Enable** column. Click that toggle to change the rule's status.

You can also select multiple rules to enable or disable them at once.

## Can I enter multiple keywords in one rule?

Yes, you can enter multiple keywords in one rule by typing each keyword and pressing Return in the **Keywords** text box. For example:

`heels`

`sandals`

`flats`

## What is the maximum limit on the number of individual search terms that can be put in a single redirect?

255 characters are supported for a single redirect. If you try to add more than 255 characters, an error message is displayed once you save that redirect.

## Can I filter the list of redirect rules by targeted audience?

Use the **Audience** filter dropdown and select an audience segment to see a list of rules that apply to that audience.